29 July2011
This year’s BbWorld was held in Las Vegas with over 2,300 attendees from 750 different institutions. Pappas Group helped Blackboard create event signage, program guides and other event materials including 7 sizzle videos that played in the Bb booth. See some of our work below and congrats to Blackboard for hosting another successful conference! All event photos are courtesy of Blackboard Inc. and can be found HERE.
18 July2011
Pappasites like to send out creative inspiration to each other on a daily (and if you’re Brent, sometimes hourly) basis. We do this to help feed each other’s creative inspiration. Another way we do this is by snacking. Check out what we’re munching on this week. And please let us know what feeds your creative inspiration (or belly) and we’ll be sure to throw it in the Pappas rolodex! (click on right corner of infographic to expand)
07 July2011
On June 22nd, city, business and community leaders joined together to celebrate the unveiling of a brand new identity for the Washington Convention and Sports Authority, now known as Events DC.
The press conference, held at the Walter E. Washington Convention Center, showcased the new name, logo, tagline, collateral materials, landing pages, and videos, all designed and created by Pappas Group.
Events DC, formerly known as WCSA, was created in 2009 as a result of a merger between the Washington Convention Center Authority and the D.C. Sports and Entertainment Commission. However, the WCSA brand quickly became cumbersome and Pappas Group was brought on to further align the brand with two other brands that are central to the District’s meetings and tourism industry, “Washington DC” and “Destination DC,” also a Pappas client.
On the rebrand, Washington, DC Mayor Vincent Gray said, “Building on the nexus between these organizations in the District of Columbia supports our ‘One City’ vision and contributes to making the nation’s capital a more exciting, livable, workable and prosperous city.”
The three brands now all feature large D.C. block letters joined by a central star. The new Events DC name will be the focus point of a marketing effort intended to draw more events to the Convention Center, RFK Stadium and the D.C. Armory and will build on the city’s $5 billion per year tourism industry.
Check out the brand new website and view photos from the June 22nd press conference.
05 July2011
How did the Pappas staff honor their mother on the Fourth? Pappas interns Cali Hellerman & Joseph Le have created a nice digestible infographic to showcase how Pappasitas honored USA! USA! on its birthday.
How’d you spend your Fourth?